Sasta Sunder: From an Affordable Healthcare Vision to a ₹375 Crore Acquisition
How SastaSundar Scaled with AppLo to Become Flipkart Health+
When SastaSundar first approached AppLo, they weren't chasing headlines or billion-dollar valuations.
They were chasing survival, scale, and trust.
The Indian healthcare and pharmacy ecosystem is unforgiving. Thin margins, operational complexity, regulatory pressure, and zero tolerance for technical failure. SastaSundar had a powerful vision—affordable healthcare access for every Indian household—but the execution battlefield was brutal.
That's where our journey together began.
• The Early Days: Vision Was Clear, Systems Were Not
The SastaSundar team was facing challenges that many startups silently struggle with:
- Rapidly increasing order volumes but fragile backend systems
- Poor visibility across vendors, logistics, and fulfillment
- Customer drop-offs due to slow apps and inconsistent user experience
- Difficulty scaling tech without burning capital
They didn't need just developers.
They needed partners who could think like founders.
At AppLo, we didn't start with features.
We started with questions.
- "Where will this break when you grow 10x?"
- "What part of the journey truly builds customer trust?"
- "What tech decisions will scare future investors?"
• Strategy First, Code Second
Instead of rushing into development, AppLo worked closely with the SastaSundar leadership team to design a scalable, regulation-ready, and investor-friendly architecture.
Our focus areas were clear:
- Healthcare-grade system reliability
- Seamless pharmacy & logistics integration
- Data visibility for faster business decisions
- A customer experience that felt simple, safe, and trustworthy
Many late nights went into whiteboard discussions, failed experiments, and rewrites that users would never see but investors eventually would.
That invisible work made all the difference.
• Scaling Without Breaking
As demand grew, so did pressure.
Festive sales spikes, onboarding new partners, expanding city operations—every growth milestone tested the system. Together, we:
- Optimized performance to handle sudden traffic surges
- Built modular systems that allowed fast iteration
- Reduced dependency on heavy manual operations
- Enabled leadership to focus on growth, not firefighting
There were moments when things didn't go as planned.
But instead of patchwork fixes, we rebuilt what was necessary—even when it was uncomfortable.
That's what real partnership looks like.
• The Turning Point: Building Investor Confidence
One of the least talked about but most critical outcomes of our collaboration was investor readiness.
The platform wasn't just working—it was auditable, scalable, and future-proof.
Every metric, system flow, and operational dashboard told a clear story:
This business is ready for the next level.
And the market noticed.
• The Result: A ₹375 Crore Acquisition
SastaSundar's journey culminated in a landmark moment—acquisition by Flipkart Health+ for ₹375 Crore.
For us at AppLo, this wasn't just an exit headline.
It was validation that:
- Strategy-driven tech beats rushed development
- Practical execution builds real enterprise value
- Long-term thinking wins over short-term hacks
At AppLo, we don't just build apps.
We walk the journey from uncertainty to scale, from chaos to clarity.
And when our partners win, we win with them.
Looking to Build the Next Scalable Success Story?
If you're a startup founder navigating growth, complexity, or investor pressure—AppLo is built for journeys like yours.
Let's build something that lasts.
